Behind the scenes

Hanna Mom Faves

Transporting our little ones from a day full of adventure, to dreams full of fun in Hanna Andersson organic cotton pajamas. Seasonal prints this spring are fresher than ever in light, bright airy colors, and whimsical, fruity prints. In the same legendary Hanna-me-down-able quality we love.

“I have buying these pajamas for my grandson since he was a baby. His mother can’t say enough about how they hold up wash after wash. They don’t pill and he grows out of them before they wear out” - mom in Connecticut 

“We love these pjs! They’re great quality and hold up remarkably well. My daughter has worn each pair she’s had for 1-2 years and they still have lots of wear left in them for her younger brother. Other pjs wear out at the waist but these never do. These are the only pjs I keep coming back for!” - mom in Germany

“I have been buying Hanna’s for at least 25 years because the quality of the fabric and the construction of the garments is far superior to other clothing companies. My grandchildren are wearing the long johns I bought for my kids, and they look and feel like we just bought them. These are the best pajamas for kids - the cotton is very high quality, which makes them super soft. Thanks Hanna!”- mom in North Carolina 

History of Bright Baby Basics

A look back to a collection that got Hanna Andersson started in 1983! A capsule that we’ve kept each year to provide bright colorful, organic cotton quality clothes for babies. We relaunched our favorite baby brights collection in August of 2014, coining it “Bright Baby Basics.”

These are the essential pieces for newborn to 24 months in bright, happy organic cottons. Items that new babies can play, grow and learn in until they are big enough to fit in Hanna kid clothes. ♥ We strive to give our babies the softest, safest garments so babies can be babies. 

History has shown us that these have never gone out of style for our little ones. Take a flash back into how Bright Baby Basics have evolved over the years!

shop bright baby basics > 

Bright Baby 100% Organic Cotton Basics

Share your bright hanna babies on social with #ilovemyhannas! + Share on Pinterest below! 

The Grinch Is Here!

We are so excited to welcome Dr. Seuss The Grinch to Hanna this holiday season! A whole collection inspired by Who-ville and the Grinch for girl, boy, and baby is here to join the Hanna family. 

We asked our designers what their inspiration was for this collection. Here’s a peek as to why it’s so special to us: 

“For this collection we focused on telling the story of The Grinch with our most special fabrics, yarns and treatments to make you feel like you are right there in Who-ville, celebrating the spirit of Christmas!

Bringing the magical charm that Dr. Seuss embodies in this timeless classic through expressive details, playful story telling, discovery, and over the top fun."

"Our skirt is made from a premium embroidered Organza, for the perfect combination of whimsy and strength. (Much like the classic tale itself!) It lends itself perfectly to the amount of detail we wanted to capture in our embroidered Who-ville scene. From the smile on Cindy-Lou Who’s face to the tip of Max’s toes! The easy pull on silhouette is perfect for any age and with the addition of lurex, taffeta and tulle, you can wear it for everyday play or enchanting Holiday party! One might even say it will make your heart grow three sizes...”

Premium Quality Kids Collection - The Grinch - Hanna Andersson

Sneak Peek: Fall Color Inspiration

A new collection is almost here! Here is a sneak peek into our new color palette. 

We asked our designers: what was the color inspiration for this next collection? 

"At this time of the season we are experiencing the dawn of summer. We imagine our Hanna kids are dancing off into a magical summer sunset and ready to step into Fall. Our inspiration is drawn from the ideas of fairytale and folklore, light, dreamy, magical and playful with touches of delightful nature."

As the collection brings us from summer to fall, colors change with the seasons and our newness reflects just that.

"In the full swing of Fall our Hanna kids are cozying up and using their imagination to bring fairytales to life! Inspiration comes from the forest, nature and adventure."

We're so excited to release a new collection so stay tuned!

New arrivals at are on their way.